Performance Issues a Surprisingly Common Challenge. Even When it Shouldn’t Be.

A widely quoted study by the Aberdeen Group found that, “A one-second delay in page load time, results in 7% loss in conversions and a 16% decrease in customer satisfaction”.

That study actually dates back to 2008, but if anything, today’s user expectations are for even faster response.

In today’s digital economy, the client experience is ultimately driven by applications – and as they underpin the business, workloads cannot slow down with a loss of business, let alone crash entirely.

This is complicated by businesses needing to be able to rapidly scale up and down based on sometimes unpredictable waves of demand that can occasionally take the shape of severe spikes.


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When IT Performance Can’t Be Anything Less than Exciting.

To overcome this obstacle allocation of computing resources must be continually adjusted so that application performance is always high enough to satisfy client demand, but also so that businesses don’t pay for unused capacity or waste data centre energy.

Fortunately, optimising cloud and data centre resources doesn’t mean a compromise between application performance and reducing costs and carbon footprint. Application performance management (APM) and application resource management (ARM) can proactively and automatically allocate system resources ensuring optimal performance and availability. By reducing unnecessary use of resources in real-time not only saves costs, but also improves the long-term the energy consumption profile in the data centre.

Digital enterprises must be able to identify when apps are performing poorly, work out the cause, and do something to fix the issue and increase app performance. At the same time, efficient IT operations demand that utilisation is tracked so unused capacity can be removed. The ultimate goal is to automate a trusted process – from analysis, identification, and recommendations to resolution.