CSI helps retailers realise their Multi Channel Commerce strategies

Many of today's more established business are looking to optimise their sales channels to ensure a consistent customer experience and to maximise stock availability. This applies equally to businesses operating in B2C and B2B environments.

It is essential for companies to remain ahead of their competitors by implementing technologies that can seamlessly integrate:

• Multiple Websites
• Retail Stores
• Call Centres
• Distribution Centres
• Mobile Devices
• EPOS Systems

CSI has worked with leading B2C and B2B organisations to make this happen by implementing technologies to not just to offer the core underlying platform, but by also implementing solutions that improve business processes, product management and master data management.

Extract from Multi Channel customer, Findel;

We not only needed a scalable and flexible commerce solution for developing and running multiple web sites, says Kim Etheridge, e-business project manager for Findel.

Benefits:

• A compliant and fully integrated eCommerce solution
• Prevention of lost orders and simplified order tracking
• Ability to create efficiencies of scale, whilst addressing business- critical compliance concerns
• Fast time to market to roll-out new websites, only 4 weeks
• Up to 20% increase in revenue growth
• Increase in first-time and repeat visitors
• 50% reduction in call centre costs due to availability of detailed fulfilment information on the website.
• Significant cost reductions in servicing contracts
• Automated delivery of XML exports to customers
• Ability to edit and publish product information easily

Each day, the new e-commerce site serves approximately 10,000 registered users who submit more than 500 orders valued in excess of £ 30,000. With the new WebSphere Commerce solution, the customer can quickly access a list of frequently requested items to minimise the time it takes to place an order.

By fully optimising your Multi Channel strategy, you will be enabling your customers to be able to shop with you how, when and where they want.